The bike is a key element to a Green Community on many complex levels. For most people the obvious reason is anti-CAR. Of course, in our traffic jammed society, this is an important factor. The more people that implement the bicycle into their transportation regime, the greater the impact we can have on lowering fuel emission pollution, lessen traffic congestion and slow the ever escalating need for more concrete expansion. There are also personal benefits that occur naturally when we choose to pedal our way around town. The absence of road rage leaves most bike commuters arriving with a smile even if the circumstances were not perfect.There is just something about the wind in your face and your heart pumping that makes the effort worthwhile In our busy lives connecting to our bodies on the bike can almost be a surreal experience. The bike becomes a place to reflect and clarify the mind. The physical act can be strenuous but the rhythmic action releases endorphins that allow for conscious thought. The combination of mental and physical activity gives our complex brain’s a chance to find balance in a world that otherwise demands us to tax one piece of our intelligence and let the other elements shrivel. Of course, there are other means to find this center but the awakening of the mind to the environment around us is a unique experience to the bike that requires us to take action in our lives. For those commuting through densely populated cities, this may resemble a new sensitivity to bikes when behind the wheel of a car. Or a profound realization that some trips actually take less time by bike without traffic and parking conditions. Or maybe just noticing a mural, or finding something beautiful along the way that you would not have otherwise noticed. For those escaping to the woods the experiences could stimulate a desire to preserve nature and take action to protect the environment. No matter how brief or extended ones ride may be there is no question that social interactions made on a bike have a greater sense of worth then the numerous motorized passings we make each day. The opportunity to share a smile or brief “Hello” offers us a sense of connectedness that is essential to the development of community. The time spent pedaling becomes a ritual to engage in the culture surrounding us. It gives us a choice to participate in creating the future and being the change that we want to see in the world.
Posted by abbiemama on September 30, 2010
Posted by abbiemama on February 26, 2010
Let’s face it, transportation is one of the biggest global environmental issues, and we must see change in our lifetime. With the fast pace that we live in, it is really hard to leave the car parked and find alternatives. At My Alibi we believe that the bike is Queen in the world of Green transportation. Not only do you leave the car parked, but it is good for the heart, body, and mind as well as the planet. My Alibi is dedicated to inspiring more women to pedal their bikes, for at least a few, of those short little trips and errands we each make everyday.
By creating a line of feminine clothing that looks great on and off the bike, yet functions well while riding, we are supporting all women to integrate the bike into their lifestyle in a sustainable manner. You don’t have to be a “cyclist” to ride a bike to the grocery store for milk, or to meet your girlfriends at the coffee shop. What a better way to get to Yoga class, put yourself in the perfect space to accept balance, I promise you will be smiling in bliss as you pedal home.
Posted by abbiemama on February 11, 2010
I have never been much of a football fan so when I heard MCBC and NorCal MTB League were putting on the Dirt Bowl, it was the perfect excuse to get out the Super Bowl Party. Once I realized it was raising money for Safe Routes to School as well as the NorCal League, two programs to support the next generation on bikes, I was in! Being a mom living in Wild Inverness, Safe Routes to School is one of the top advocacy programs that I support. I want my little boy to be able to ride his bike to school so have vowed to do everything I can to assure that route is a safe one.
The ride itself was just social muddy fun. Since my husband and I had the pleasure of riding Specialized Demo bikes, we were like kids ourselves out there. the group consisted of a handful of MTB legends: Dave Weins being the guest celeb, along with Otis Guy, Ned Overend and usual Fairfax suspects. Then there was the group of less famous but just as influential group with the newly elected NICA (National Interscholastic Cycling Association) president, Gary Boulanger, who was admittedly dropped by his own two teenage kids. Overall everyone was there to celebrate the bike as a great sport for kids.
After a hot shower and some food everyone gathered to hear Matt Fritzinger’s quiet dry humor as he updated us on the happenings of NICA and Norcal. The crowd lit up as he explained, with a brilliant analogy, how he overcomes the huge task of presenting MTBing as an Interscholastic High School sport to the powers that be.
He started by saying, “I just pretend it is football that I am selling,” with a sheepish smirk he continues, “So I am thinking we put a bunch of kids in gladiator outfits and have them battle over a pigskin ball on this really expensive astro turf that we install at every school. Of course, its only for the boys, but we’ll let the girls get involved and stand on the sidelines in short skirts and jump around screaming with pom pom things in their hands. Yeah! That will sell!”
Of course, his point is no matter how logical MTBing is to us cyclists or how strange it is to others, it’s not logic that’s going to sell it. But our sport deserves to be recognized and needs our support to be accepted. I’m in! Are you?
Posted by abbiemama on October 24, 2009
To Laugh often and much;
to win the respect of intelligent people and the affection of children;
To earn the appreciation of honest critics and endure the betrayal of false friends
to appreciate beauty,
to find the best in others,
To leave the world a little better
whether by a healthy child, a garden patch, or a redeemed social condition;
To know that even one life breathed easier because you have lived.
This is the meaning of success
Posted by abbiemama on July 1, 2009
Posted by abbiemama on June 17, 2009
Posted by abbiemama on May 25, 2009
This morning I was pedaling nice and early as I rode to work at the Bear Valley Inn. It is always the best way to start a morning, especially when taking care of others is first on the list. On my way home I started getting into slow mode. Just as I caught myself yawning a guy on a road bike came up on my left and startled me. Since I had just barely crossed the line between Inverness Park and Inverness, I wasn’t about to let him fly by me that easily. So I caught his wheel. As the rule of drafting suggests, it actually made my ride easier. I had to hit my brakes a couple of times (obviously he wasn’t up for the challenge to drop me) and then I saw the Inverness sign. It was still a ways off but I knew I could drop him and make it home without him being able to catch my wheel. So I fired. I didn’t look back once until I was safely inside the front gate at my house. Apparently I schooled him because I waited a minute and still didn’t see him. Poor guy, getting schooled by a girl in cords and a fleece on a MTB. Oh well, at least I know I still have it even without the training hours.
So I let Bill go ride when I got home. At 3:30 it was my chance to hit the dirt. Feeling my feminine self, I took off up the hill in my My Alibi Reversible Skirt and a sweatshirt (over my prototype Tear Drop Cami of course). When I got to the top I decided to stick to the road today. When I broke off onto the singletrack, I decided at the last minute to take the more technical Redwood. I have to say this was the most technical ride I have ridden my Reversible Skirt on and it caused no problems. I mean really, there was no interference even in the most behind the seat sections. I was stoked to discover this. I still don’t think I will advertise this feature, but it is good to know for my understanding. I would have to say it technically out performs the Simple Skirt just because it is less likely to get caught up on the seat. Gotta love dropping knarl in a skirt!
Posted by abbiemama on May 25, 2009
Ah to ride with my husband. How sweet it is. I think I used to take for granted all the occassions we had to ride together. Now with DD in our world, they are few and far between. We are going to get there again soon, I know but for now I will cherish the few opportunities we get. So Grandma Lynette came over and Dustin showed her around Inverness. Meanwhile, Bill, Flash, and I got to ride to the top of Vision, took the singletrack, then down Shoe. We dropped Flash off at home and headed out for the lower loop. Of course, no matter how I feel, Bill drops me like I am going slow. No worries though. I had fun, he had fun and the best part about Inverness is that even on Memorial Day Weekend… we didn’t see anyone. They joy of West Marin.
Posted by abbiemama on May 23, 2009
In America’s mass consumer market, I am compelled to make My Alibi’s products Green. As a mother, a cyclist, a daughter of the Earth, I am obligated to make my decisions with great care to not waste the resources available to me. In my personal life, I use my limited buying power to chose products that I feel support a sustainable future. This means I may pay more for my bag of corn chips then the average American, but “more for your money” always has hidden costs. Is it worth saving a dollar to support companies who have wasteful business habits? I don’t think so.We are entering an age when the total cost of a product has to be calculated off more then just a price tag. If we figure in sustainable factors as well, Quality over Quantity becomes a much more cost effective way to spend our resources. I am not saying that we should all be able to go out and spend thousands of dollars on a new wardrobe but rather by shopping more consciously, we may decide on one nice product instead of a bag full of disposable clothing.
As a designer, these issues dictate my business model on a daily basis. I am building My Alibi to be Green because I am obligated by my values to do so. So what is being built into My Alibi products to make them Green? I am excited to say that I have just started working with a local Manufacturer in Oakland that is very progressive. MIO (made in oakland) is creating living wage jobs and sewing high quality products. They are going above and beyond just being local by educating their employees and helping them integrate in to society. These are big issues in an industry that is constantly under sold by Overseas Sweat shops. High quality, durable products made from High Quality performance fabrics is a standard for My Alibi. We are now working towards sourcing these fabrics made of Post Consumer Recycled materials (ie: pop bottles).
The idea behind My Alibi Bloomers is to be able to utilize your existing wardrobe more effectively on the bike by offering a comfort level that is superior to the competition. Having one nice pair of Bloomers that you can wear with many skirts, capri’s, shorts, etc, rather then a specific wardrobe to get on the bike. Not only is this a simpler way, but it also increases the opportunities to use your bike as transportation, while helping you preserve your unique style image. Yes, this is a different way of thinking about fashion, BUT I honestly believe it is an asset for living a more Green lifestyle.
My Alibi products are High Quality basic essentials to help you be comfortable and feel beautiful on the bike. You can be confident that your purchase of My Alibi Clothing will support Green values that are working towards a more sustainable future.
Posted by abbiemama on May 21, 2009
Too busy to blog about nothing… So I must say I have gotten to the top 3 more times in the last two weeks. Twice pulling Dustin in the trailer and once with Gray, one of the kids I coach. Let’s see… they were all magnificent days!